AI Insights · Timothy · October 2025
Top 5 Photo & Video Apps on iOS in the US: Q3 2025 Performance
Discover the performance trends of the top photo and video apps on iOS in the US during Q3 2025, including downloads, revenue, and active user metrics.
In the third quarter of 2025, the top photo and video applications on the iOS platform in the United States showcased varied performance trends in terms of downloads, revenue, and active users. Here’s a closer look at how these apps fared:
CapCut - Video Editor from Bytedance Pte. Ltd saw a fluctuating trend in weekly revenue, peaking at around $3.8M in mid-August. Downloads were highest at approximately 838K in early August, while active users slightly decreased from 16.5M to 15M over the quarter.
Instagram, published by Instagram, Inc., experienced a decline in weekly revenue, dropping to about $130K by the end of September. Downloads peaked at 628K in early September, and active users remained strong, reaching nearly 59M during the quarter.
Canva: AI Photo & Video Editor by Canva showed steady growth in revenue, with a high of $2.7M mid-August. Weekly downloads increased to 401K by mid-September, while active users also grew, peaking at approximately 7.7M.
YouTube, from Google, maintained consistent revenue, hitting a high of $22.7M at the start of September. Downloads showed a slight increase, reaching 410K in early July, with active users remaining robust at around 127M.
Snapchat by Snap, Inc. recorded a revenue increase, peaking at $5.3M at the quarter's end. Downloads fluctuated, with a maximum of 268K in early August, and active users showed minor variations, ending at approximately 40.9M.
These insights, derived from Sensor Tower data, highlight the dynamic landscape of the photo and video app market. For more detailed insights, visit Sensor Tower's platform.
